WHAT IS DESTINATION PERSONALITY ?
The personality of a destination is the unique set of human personality traits both applicable and relevant to that destination.
Once measured, the Destination Personality can be associated to marketing strategies to boost visitors' connection and loyalty.
WHY CAN IT BE AN OPPORTUNITY FOR YOUR DESTINATION ?
Positive effects of Destination Personality on customers:
with the destination
(word of mouth)
KEY INSIGHTS FROM OUR RESEARCH
Download more info about Destination Personality completing this contact form